Indian snack giant Haldiram is valued at $10 Billion as Singapore’s investment firm Teamsek invests $1 Billion, acquiring 10% stake.
Humble beginning from a small sweet shop in Bikaner to becoming India’s most loved snack company. Since 1937 Haldiram’s marvellous journey has captured heart and the tase buds of Indian consumers living worldwide.
“This investment is more strategic and it will help them to emotionally connect with Indian onsumers and catering their needs more precisely making their experience delightful. vin-win situation for everyone.” said the anonymous insider of the company
Indian savoury snacks industry estimates $6.2 Billion of which 13% market share is captured by Haldiram, and their export spread across 100 countries globally, acknowledging this potential is what we see; the actualization of agreement between the two companies.
Haldiram’s success story showcases the remarkable journey of Indian entrepreneurship on the global stage.
The company’s portfolio includes; more than 500 diverse products spanning from sweets, (savoury snacks) namkeen ready to eat meals and beverages. In FY24 alone Haldiram’s revenue was INR 12,800 crore (approximately $1.54 billion). Exports to 100 countries makes a strong balance sheet.
Teamsek acquisition of Haldiram is icing on the cake as Singapore based investment firm is already loaded with significant portfolio whereas stake in India’s consumer sector outreaches from Manipal Hospitals in health care, Devyani International in Food services and other key players.
The deal highlights the growing demand in the Indian consumer market driven by the increasing middle-class demography along with increasing purchasing power, which draws global interest in India’s packaged foods and snacks consumer market.
A generation of loyal customers and people in general highly anticipate how this collaboration might shape the future.